If you’re here, you probably already know that my company, Genuine Article, oversees organic and paid social media for filmmakers, exhibitors and distributors.
There’s a parallel universe in which I have a beautiful flashy website with client logos, case studies, testimonials, the works, from my almost 10 years in operation. But in this one, I’ve been too busy to market myself.
Here are just a few of the recent projects and clients keeping me busy these days.
Overseeing organic and paid social media marketing for some of my favorite movie theaters in the whole world – IFC Center, Paris Theater, Egyptian in LA, to name a few!
The release of Jeanie Finlay’s paradigm-shifting documentary YOUR FAT FRIEND on Jolt.film
1-800-ON-HER-OWN world premiere at Tribeca 2024, Dana Flor’s badass Ani DiFranco documentary
Nisha Pahuja’s dark horse Academy Award-nominated documentary TO KILL A TIGER. Shoutout to Jess Mills / Oui Oui Marketing who partnered with Genuine Article on the socials of this film from theatrical release to shortlist to nomination.
Michael Goorjian’s heartfelt crowd-pleaser AMERIKATSI. Shoutout to Matt Delman / 3rd Impression who partnered with us on this film, the first Armenian film to be shortlisted.
FilmRise release MISSING FROM FIRE TRAIL ROAD, another 2024 Tribeca world premiere documentary from Sabrina Van Tassel
Supporting Kino Lorber and Zeitgeist‘s theatrical releases – notably BACURAU during its pioneering virtual cinema pivot as well as DESPERATE SOULS, DARK CITY AND THE LEGEND OF MIDNIGHT COWBOY (shortlisted) and FOUR DAUGHTERS (Academy Award nominated) during their 2023 theatrical release and subsequent awards campaigns.